ANIMATIC

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ANIMATIC


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KERRANGE! Article analysis

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KERRANGE! Article (specialist music mag) In this double page spread featuring H.I.M we see the clever choice of colour to attract an audience. The bright font colour puts focus on the artist's name and the white contrasted onto the dark black causes the text stand out. The use of the quotation makes us feel relate to the artist as we get a glimpse into their opinions and feelings. In this instance, the quotation "we felt like we didn't have a home" helps us to develop an emotive relationship with the artist as he is exposing a vulnerable side to himself. The design and layout choice of the second page featuring almost entirely an image of the artist is clever done as it means we do not disassociate the words with his identity. The use of the lexis "Remember me?" leads to the assumption that we are already familiar with H.I.M and they are making a comeback to the the music scene. Suggesting that the readers are already fans of their work an...
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Jack Penate 'Pull My Heart Away" (XL. Rec) The opening shot is a scenic shot of a desert like environment with mountains and the moon against a blue sky. The camera then zooms into the moon and the camera handling is shaky and it could be assumed that the artist is holding the camera, making it seem candid. From the use of the moon and scenery we can get the identity that the artist is quite into the elements and nature. The shot of the moon then fades out into a glass ball, giving a sense of enigma and mystery to the video. There are a range of shots used. from extreme close ups of the artist's eye to full body pan shots of the artist travelling through the desert scenery. The main use of shot is the full body scenic shot where the artist is quite far away from the camera and interfering with different elements of nature such as a donkey or balancing on rocks etc. In terms of camera movements, there is use of tilting where the camera is moved vertically showing ...
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